Elysium Academy Certified · 4.9★ Rated Programme

Master the Secrets of Social Media Marketing

Elevate your skills across every major platform — build engaged communities, run high-converting ad campaigns, and propel your marketing career forward.

Delivered by ThoorigAI Infotech in partnership with Elysium Academy

📸Instagram
💼LinkedIn
▶️YouTube
💬WhatsApp

Social Media Marketing

Master every platform. Run campaigns that convert. Build audiences that last.

45 Hours Paid Ads Influencer Strategy Analytics

45 Hrs

Total Training Duration

35 Hrs

Live Campaign Practice

4.9 ★

Student Rating

400+

Global Hiring Partners

55%

Avg. Salary Hike

Why Social Media Marketing is a Booming Career in 2026

With 5+ billion social media users worldwide, every brand needs experts who can turn followers into customers

💰
₹6L
Avg. Salary
Per annum for SMM professionals
📈
16%
Job Growth
Month-on-month demand increase
💼
1,000+
Open Jobs
Active SMM roles in 2026
🌍
5 Billion+
Social Media Users
Global audience your skills will reach

What You Will Learn

Practical, campaign-focused skills across every major social media platform — from organic content to paid advertising

📱

Platform Mastery & Content Strategy

Navigate every major platform like a pro — understand algorithms, content formats, posting schedules, and the specific tactics that drive engagement on Facebook, Instagram, LinkedIn and YouTube.

✍️

Content Creation & Copywriting

Create scroll-stopping content — compelling captions, visuals, reels, stories and video scripts — that communicates your brand message and drives action across every social platform.

💰

Paid Social Advertising

Master Meta Ads Manager and LinkedIn Ads — audience targeting, retargeting, ad creative best practices, budget optimisation, and A/B testing to maximise campaign ROI.

🤝

Influencer Marketing & Partnerships

Identify and engage the right influencers, negotiate partnerships, track campaign performance, and implement influencer strategies that authentically grow brand awareness and trust.

👥

Community Building & Engagement

Build loyal online communities — develop brand voice, respond to audiences, manage conversations, handle crises, and turn engaged followers into brand advocates and paying customers.

📊

Analytics, Metrics & Reporting

Harness Hootsuite, Buffer and native platform analytics to track performance — visualise social media metrics, measure campaign success, and continuously optimise your social strategy.

Every Platform. Mastered In Depth.

This course gives you hands-on expertise across the complete social media landscape — organic and paid

📘

Facebook Marketing

Pages, groups, organic reach, Facebook Ads, retargeting & Pixel setup

📸

Instagram Marketing

Reels, Stories, carousels, hashtag strategy, shopping & Instagram Ads

💼

LinkedIn Marketing

Company pages, thought leadership, B2B strategy & LinkedIn Ads

▶️

YouTube Marketing

Channel growth, video SEO, thumbnails, shorts & YouTube Ads basics

🐦

X / Twitter Marketing

Trending topics, thread strategy, community engagement & X Ads

💬

WhatsApp Business Marketing

Business API basics, broadcast lists, catalogue setup & customer engagement

📅

Social Media Management

Hootsuite, Buffer — scheduling, monitoring, reporting & team workflows

📊

Analytics & Performance Tracking

Insights dashboards, KPI measurement, campaign ROI & data-driven optimisation

Tools & Platforms You Will Work With

📘 Meta Ads Manager 📸 Instagram Creator Studio 💼 LinkedIn Campaign Manager ▶️ YouTube Studio 📅 Hootsuite 🔄 Buffer 🎨 Canva for Social 📊 Meta Business Suite 🎯 Facebook Pixel 📈 Native Platform Analytics 🔗 Bitly & UTM Tracking

Who Is This Course For?

Social media skills are valuable for almost everyone — whether you want a career, a side hustle, or to grow your own brand

👨‍🎓

Graduates & Jobseekers

Social media expertise is in demand in every industry — certify your skills and start earning without any prior technical background required.

🏪

Business Owners & Entrepreneurs

Stop paying agencies for what you can do yourself — learn to market your business on social media and grow your revenue directly.

🎨

Content Creators & Influencers

Already creating content? Add marketing strategy, analytics and monetisation skills to turn your passion into a sustainable income stream.

🏢

Marketing & Sales Professionals

Upskill with flexible weekday and weekend batches — add social media mastery to your existing marketing toolkit and accelerate your career growth.

Course Curriculum

20 structured modules — from social media fundamentals to running live paid campaigns and reporting results to stakeholders

01 Introduction to Social Media Marketing
02 Understanding Social Media Algorithms
03 Defining Your Social Media Strategy
04 Content Creation — Formats & Best Practices
05 Copywriting for Social Media
06 Facebook Marketing — Organic & Pages
07 Facebook & Instagram Paid Ads
08 Instagram Marketing — Reels, Stories & Growth
09 LinkedIn Marketing & B2B Strategy
10 YouTube Channel Strategy & Video SEO
11 X / Twitter Marketing
12 WhatsApp Business Marketing
13 Influencer Marketing Strategy
14 Community Building & Engagement
15 Social Media Tools — Hootsuite & Buffer
16 Social Media Analytics & Metrics
17 Paid Campaign Optimisation & ROI
18 Social Media Crisis Management
19 Building a Social Media Calendar
20 Live Campaign Project & Presentation

Top companies offer this course to their employees

Birlasoft Coforge eClerx Capgemini WNS Wipro TCS
🏗️

Industry-Based Projects

Run live social media campaigns — from creative strategy to paid ad management — on real-world brand scenarios.

👨‍💼

1:1 with Industry Expert

Personalised mentoring from experienced social media marketers with proven brand-building and campaign management track records.

🏆

Globally Recognised Certificate

Earn your Elysium Academy Social Media Marketing certification — recognised by 400+ hiring companies worldwide.

📋

Resume & Portfolio Building

Build a real social media portfolio — campaign results, analytics reports and creative samples that impress employers and clients.

🎯

Interview-Based Training

Mock social media marketing interviews, campaign presentation practice and real-scenario Q&A to ace any SMM role.

🤝

Trainer Support Post-Sessions

Continued access to trainers after each session for campaign feedback, ad troubleshooting and ongoing project guidance.

Career Outcomes

Social media marketing professionals are in demand across agencies, brands, startups and in-house marketing teams everywhere

📱

Social Media Manager

Own brand presence and growth across all social platforms

💰

Paid Social Specialist

Run high-ROI Facebook, Instagram and LinkedIn ad campaigns

✍️

Content Creator / Strategist

Create and manage engaging content calendars and campaigns

🤝

Influencer Marketing Manager

Build and manage influencer partnerships that drive brand growth

📊

Digital Marketing Executive

Run multi-channel campaigns with social media at the core

Why Learn Social Media Marketing at ThoorigAI Infotech

✅ Industry-Aligned Curriculum 👨‍💻 Experienced SMM Trainers 🛠️ Live Campaign Hands-On Practice 🚀 Placement Support 🏆 Elysium Academy Certificate 📅 Flexible Batch Timings 🌐 Online & Classroom Options

Ready to Master Social Media Marketing?

Join 500+ students already building their tech & marketing careers with ThoorigAI Infotech

🎓 Book Your Free Demo Now
Book Free Demo WhatsApp
🤖

ThoorigAI Assistant

Online · Replies instantly

📋 Fill in your details and our team will confirm your free demo slot within minutes!

💬 Prefer to chat? Message us on WhatsApp →
Powered by ThoorigAI Infotech